Our Story Begins With Loss

I didn’t start A Different Ending because I wanted to start a business. I started it because I lost my dad.

When you lose someone that close, you realise a headstone isn’t enough. A name, two dates and a few carved words — that’s not a life. My dad was stories, memories and moments that still live in my head every day. Yet when you stand at a grave, all you see is stone.

As a stonemason, I’ve spent years restoring memorials and repairing headstones that have stood for decades. I’ve seen thousands of names carved into stone, and I kept thinking the same thing: we preserve the stone perfectly, but we let the story fade.

So I built something different.

A Different Ending connects a memorial plaque to a private digital page where families can store photos, memories and stories in one permanent place. When someone visits the grave, they simply scan the plaque and the life behind the name appears.

No subscriptions. No monthly fees. Just something simple, permanent, and built by someone who understands loss.

That’s why this exists.

What We Do

A Different Ending gives you a permanent digital memorial — accessed instantly by scanning a QR code. Each plaque unlocks a private page where you can store photos, written memories, and messages — all in one place. No apps. No subscriptions. No complicated setup. Just a simple, lasting way to remember someone properly.

More Than a Name on a Stone

A gravestone marks a life. But it doesn’t tell the story. Our plaques connect the physical place with the memories behind it — so future generations don’t just see a name, they understand the life.

Built With Care. Designed To Last

One-time payment. No subscriptions. Simple QR access. Just a lasting digital space that belongs to them

Because Goodbye Shouldn’t Mean Forgotten

Grief looks different for everyone. Some want a quiet place to reflect. Some want to share stories. We believe remembrance should be permanent, personal, and never locked behind monthly fees.

More Than a Name on a Stone

A gravestone marks a life. But it doesn’t tell the story. Our plaques connect the physical place with the memories behind it — so future generations don’t just see a name, they understand the life.

Built With Care. Designed To Last

One-time payment. No subscriptions. Simple QR access. Just a lasting digital space that belongs to them

Because Goodbye Shouldn’t Mean Forgotten

Grief looks different for everyone. Some want a quiet place to reflect. Some want to share stories. We believe remembrance should be permanent, personal, and never locked behind monthly fees.